LAND ROVER / #HIBERNOT DRIVE-THROUGH
Welcome to fine dining at five below freezing. The world's first Michelin-starred drive-through set 217 metres above sea level.
Built in the midst of nowhere, in the middle of winter and manned by Britain's most decorated chef, Simon Rogan.
Coverage: Five Stars on David Reviews, featured in Campaign, The Drum and Little Black Book
Role: Creative
Directed by Ben Lancaster at Progress Films
Social 60” / The #Hibernot Drive-Through took the humble takeaway to new heights.
Service Please / Also open online, diners could find out more about Simon Rogan’s ethos and uncover the location.
Facebook Story / The drive-through also appeared on various interactive platforms.
Longform Editorial / We turned the experience into editorial content for One Life magazine and LandRover.com.
